Business Forward Launches $1.2 Million Radio Ad Campaign in Swing House Districts Letting Members of Congress Know Economic and Job Growth Depends on Climate Action

Business Forward Launches $1.2 Million Radio Ad Campaign in Swing House Districts Letting Members of Congress Know Economic and Job Growth Depends on Climate Action

(Parsippany, NJ) — Local business leaders are making clear to Members of Congress why we need to Build Back Better to support small businesses, the economy, and job creation. The Build Back Better Act is expected to be voted on in the next week.

Today, Business Forward, a nationwide coalition of 100,000+ small business leaders, launched a $1.2 million radio ad campaign in 12 swing congressional districts across the country, including here in New Jersey, to remind Members of Congress of their previous support of clean economy solutions and to make the business case for why we need investments in bold climate action. Business leaders are urging Rep. Mikie Sherrill to curb the dangerous effects of climate change and protect local communities.

Business Forward Executive Director Liz Fairchild says we need to make these investments to not only spur economic growth and job creation, but also protect our communities from future global shocks.

“It’s not just the science that tells us that addressing climate change is necessary. Our economic reality demands it,” said Fairchild. “Climate change could be vastly more disruptive over a longer period than even the current pandemic to our economy, aging infrastructure, supply chains, and small businesses. We need climate investments that will create good-paying jobs in communities that need it most and build an economy resilient to the threat of future shocks.”

Business Forward is planning to spend up to $1.2 million in districts around the country, including up to $100,000 in New Jersey’s 11th Congressional District, to urge swing Members to Build Back Better for our small businesses and lead the transition to a clean energy economy that will spur growth and job creation in the coming decades.

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ABOUT BUSINESS FORWARD

Business Forward helps local business leaders make the “business case” for climate action, affordable healthcare, immigration reform, diversity and inclusion, sensible tax laws, criminal justice reform, infrastructure investment, and other pro-growth reforms. These leaders brief policymakers, work with local media, publish op-eds, submit testimony, advocate online, and organize their communities. We also promote their recommendations through issue briefs, survey reports, training manuals, and podcasts. More than 650 mayors, governors, members of Congress, and senior Administration officials have participated in our briefings.

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