Fair Haven Councilwoman Betsy Koch Announces Re-Election Bid with Fair Haven Resident Tracy Cole

Fair Haven, N.J. – Councilwoman Elizabeth “Betsy” Koch and Fair Haven resident Tracy
Cole have announced their bid to run together for Fair Haven Borough Council in the November
election. A formidable team, they bring a tremendous amount of experience and expertise to the
table.

Councilwoman Elizabeth “Betsy” Koch is serving her fourth year on the Fair Haven
Borough Council, and will be seeking re-election in November.  As Councilwoman, Betsy serves
as a leader on multiple boards and committees, including Planning, Zoning, Parks and
Recreation, Personnel and the Historical Commission. In addition to these important roles, Betsy
is a long-time supporter of many Fair Haven traditions, such as the Wall of Honor, which pays
tribute to those who serve our country.

Betsy and her husband Jerome raised four children who each attended Fair Haven schools,
where she taught Science for 23 years.  When Betsy isn't volunteering, you can find her with her
grandchildren, enjoying a round of golf, or working one-on-one with young learners who have
been challenged by virtual learning.  Fair Haven residents truly appreciate Betsy’s years of
service and ongoing commitment to her community.

Tracy Cole has extensive experience in community planning, design, real estate, and
marketing, with specialized focus on “comprehensive downtown redevelopment” that expresses
a community’s inherent identity. Most recently, Tracy served as President of the Agora
Coalition, a not-for-profit consulting initiative. Prior to that she was the Executive Director of
Red Bank RiverCenter. With Tracy’s leadership, Red Bank was designated a leading model for
best practices in downtown revitalization. Prior to her work with Red Bank, Tracy worked with
the National Trust for Historic Preservation’s Main Street Program.

Tracy’s work has garnered awards and recognition from organizations representing various
industries such as tourism, economic development and design. Her work has been covered in The
Urban Land Institute, The New York Times, The Washington Post, The Boston Herald, New
Jersey Monthly Magazine, The Two River Times, and The Star Ledger.  Cole was also featured
as one of New Jersey’s Top 40 Under 40 business leaders.

Tracy has a Bachelor’s degree in Urban Planning from The Pennsylvania State University and
a Master of Landscape Architecture from North Carolina State University School of Design.
Tracy lives in Fair Haven with her husband, Chris, and their two daughters.

Together, Tracy and Betsy share a strong work ethic and decades of experience.  They are
committed – not to politics – but to the time-honored traditions that enrich Fair Haven’s
community life, and to the residents they intend to serve.