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Avelenda to Serve as new ED for Democratic State Committee

The executive director for NJ 11th for Change this morning applauded the work to date of Governor Phil Murphy’s Task Force investigating the administration of corporate tax incentives by the NJ Economic Development Authority (NJEDA), and decried the program.

The New Jersey Democratic State Committee will reassign Tolulope Kevin Olasanoye from his current duties and bring in a new executive director, specifically Saily Avelenda, who came to the committee through NJ 11th for Change.

Avelenda managed Chairman John Currie’s winning campaign for chair, and originally came to prominence when former U.S. Rep. Rodney Frelinghuysen (R-11) identified her in a much-ridiculed letter to Avelenda’s boss at the bank as “ringleader” of protesters opposing Frelinghuysen.

It was the moment the bottom dropped out of Frelinghuysen’s reelection.

That paved the way for U.S. Rep. Mike Sherrill (D-11) – a key Avelenda ally – to snag the Morris County-based seat.

In the aftermath of the Adam Alonso-Liz Gilbert debacle, Olasanoye is not expected to disappear but Avelenda will play a targeted statewide role with the organization while the former ED will be more involved in New Jersey’s preparation for the Democratic National Convention in Milwaukee

Olasanoye served as the Executive Director of the Rhode Island Democratic Party and previously worked on President Barack Obama’s 2012 re-election campaign. He originally got the state committee ED job in July of 2019 as the replacement for Gilbert, now damaged by the Milwaukee DNC host committee story.

This from the Milwaukee Business Journal:

Liz Gilbert and Adam Alonso were fired from their top leadership positions with the Milwaukee Democratic National Convention Host Committee Tuesday night after an investigation found the committee’s “work environment did not meet the ideals and expectations” of the organization’s board.

In her role as campaign manager, Avelenda – formerly the ED of NJ 11th for Change – worked to mobilize support among Democratic State Committee members and to connect with grassroots advocates, progressive leaders and other community organizations.

The State Democratic Committee sent out the following release on Monday morning:

TRENTON, NJ — Saily Avelenda, one of New Jersey’s most respected and dedicated grassroots progressive leaders, is joining the New Jersey Democratic State Committee as the organization’s Executive Director. Avelenda, who formerly served as the Executive Director of the grassroots organization NJ 11th for Change, succeeds Kevin Olasanoye in the role. Olasanoye will continue to work closely with the party to implement its 2020 Democratic National Convention delegation operations and handle other special projects as a senior advisor.

“As the Democratic Party in New Jersey continues to lead our nation in promoting progressive policies, it is imperative we have leaders at the helm with a deep connection to the grassroots advocates who are at the forefront of so many issues,” said Governor Phil Murphy. “Saily Avelenda has time and time again proven herself to be an exemplary leader with the determination we need to push our party forward. I am incredibly proud to welcome her into this new position at the New Jersey Democratic State Committee and look forward to working together to continue the progress we have already made in building a stronger and fairer New Jersey.”

Until May 2017, Avelenda was employed as Senior Vice President and Assistant General Counsel at a community bank in northern New Jersey. She left her position shortly after her then-congressman, Rodney Frelinghuysen, alerted a member of her employer’s Board of Directors about her activities with NJ 11th for Change. Avelenda, in turn, alerted the media about Congressman Frelinghuysen’s actions, and he subsequently announced his retirement in January 2018. In November 2018, Mikie Sherrill was overwhelmingly elected to take the seat. NJ 11th for Change is widely credited with having paved the way for the Congresswoman’s victory, with Avelenda playing a major part in securing it.

“Saily Avelenda is among the finest progressive advocates in New Jersey and has a tremendous track record of bringing Democrats and grassroots organizations together to achieve our common goals,” said Chairman John Currie. “She embodies the core values of our party and I’m confident that her joining our leadership team will pave the way for continued success in the years to come. Kevin has been a great asset to our party over and will continue to work towards a strong showing at the convention and victory in the 2020 elections.”

Avelenda received her J.D. from the University of Pennsylvania Law School and her B.A. from New York University. She has 19 years of legal experience, including 15 years in various in-house positions and many years of experience in employment law. She will assume the role of Executive Director effective immediately.

“During the Democratic blue wave election of 2018, grassroots leaders across New Jersey were key in delivering historic results for our party,” said Lieutenant Governor Sheila Oliver. “This is perhaps most evident in New Jersey’s 11th congressional district where Saily Avelenda helped elect Congresswoman Mikie Sherrill to unseat Republicans from a district they controlled for decades. Her experience, leadership and passion are precisely what our party needs to continue down our path of progress.”

“One of the core values of our New Jersey Democratic Party has been to raise up the voices of progressive, grassroots leaders who are fighting to bring change to our state,” said Vice Chairwoman Peg Schaffer. “Throughout Saily’s entire career in mobilizing forces, she has demonstrated extraordinary leadership skills and the ability to effect meaningful, lasting change. We have seen across the state the positive impact that women can have when we elevate them to the proper leadership positions in our party and I am overjoyed that Saily is joining our team.”

“I saw up close how effective an organizer Saily Avelenda can be when she and her fellow members of NJ 11th for Change did what was long thought impossible by helping win the 11th District for the Democrats,” said Essex County Democratic Chairman LeRoy Jones. “I’m certain that she will bring that same passion to the New Jersey Democratic State Committee and I look forward to partnering with her and Chairman Currie to elect more Democrats across our state.”

“As our country continues to grapple with a president eager to dismantle the very rights our nation was founded on, now more than ever we must take a stand for our communities,” said Saily Avelenda. “This is the cause I have been most passionate about, but for us to accomplish this in every corner of our state, we need to work collaboratively with Democrats, grassroots leaders, and progressive advocates. I am honored to be given the opportunity to work alongside Chairman Currie, Vice Chairwoman Schaffer, and Governor Murphy to continue raising voices and fighting for meaningful change not just in New Jersey, but throughout our entire country.”

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